Beauty Industry

Coty Wins Three FiFi Awards

Marc Jacobs, Balenciaga and Halle Berry are among the award winning fragrances.

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By: Jamie Matusow

Editor-in-Chief

Coty Inc., a leader in the global beauty industry, took home three prestigious fragrance industry awards at The Fragrance Foundation’s 39th Annual FiFi Awards held last week in New York City. Coty’s award winning fragrances include:

* Fragrance of the Year — Women’s Specialty Luxe: Balenciaga Paris, Coty Prestige
* Best Packaging of the Year — Men’s Luxe: Marc Jacobs Bang, Coty Prestige
* Fragrance of the Year — Women’s Broad Appeal: Pure Orchid by Halle Berry, Coty Beauty

“This year’s FiFi Awards have once again solidified Coty’s position as a leading global beauty company. It is truly an honor to see our brands recognized by The Fragrance Foundation,” says Bernd Beetz, CEO of Coty Inc. “Our success is credited to the passion and creative spirit of the Coty family and partners. We also recognize the importance of our celebrity partnerships and their critical role in the success of the fragrance.”

During the awards ceremony, Bernd Beetz presented Halle Berry with the Elizabeth Taylor Fragrance Celebrity of the Year Award, which was renamed after the late award-winning actress. The Fragrance Foundation’s Board of Directors selected Berry for being a role model to women around the world and for her successful collection of fragrances.

“We are thrilled for Halle! She is incredibly deserving of the Elizabeth Taylor Fragrance Celebrity of the Year Award,” says Beetz. “Halle’s grace, style and charm attracts consumers everywhere, but it’s her commitment to each of her fragrances that has been the key driving force behind her incredible success.”

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